Renée is a creative producer who believes the best work happens when creatives are empowered and tapped into brand and business goals. With a career spanning 17 years, she has brought high-stakes visions to life for Fortune 500 companies, most notably during her tenure with the creative teams at Apple.
Specializing in turning nebulous ideas into impactful reality, Renée has built a reputation for expertly navigating the complexities of heavily matrixed teams in global marketing efforts. Her background includes leading campaigns for titans such as Facebook, Audi, and Reebok, where she serves as the bridge between creative intuition and rigorous execution.
BIO
A holistic thinker who obsesses over details to ensure the big picture shines, Renée is equally adept at managing world-class external artists as she is joining forces with in-house production studios. She approaches every project with the belief that the production process should be just as rewarding as the final result.
Based in San Francisco, Renée is currently focused on her next challenge in marketing.
PRESS
Renée joins host Heather Elder to share key insights from her career.
The conversation explores the importance of creative chemistry, talent discovery in the digital age, and the critical role of diversity and female leadership in the advertising industry.
Listen to the full episode here
The Los Angeles Times highlights the historic restoration of the Tower Theatre, a landmark opening for which Renée produced featured creative work. This high-profile project transformed the iconic 1927 venue into a premier community destination in the heart of Downtown LA.
In a campaign for Cost Plus World Market, this featured work utilized highly personalized out-of-home ads that addressed specific shoppers by name to highlight how the retailer's furniture fits their unique lifestyles. The project, highlighted in Adweek, demonstrated a clever use of hyper-local data to transform traditional billboards into intimate, conversational pieces that drive consumer engagement.
Read the full article here
HISTORY
AGENCIES
WIEDEN + KENNEDY
GOODBY, SILVERSTEIN & PARTNERS
VENABLES, BELL & PARTNERS
DUNCAN CHANNON
DDB-SF
PEREIRA O’DELL
BARRETT SF
IN-HOUSE
FACEBOOK
TODAY AT APPLE
APPLE INTERNAL COMMS
MARCOM
BRANDS
TODAY AT APPLE
GOOGLE
CISCO SYSTEMS
FACEBOOK GROUPS
HEWLETT-PACKARD
UPWORK
AUDI
SCOUT MOTORS
NIKE-JORDAN
REEBOK
NBA
BLUE MOON
LEINENKUGEL’S
SKYY VODKA
SLIM JIM
ALEXIA
NATURE’S WAY
TD AMERITRADE
BLUE CROSS BLUE SHIELD
ENERGY UPGRADE CALIFORNIA
NINTENDO
COST PLUS WORLD MARKET
CELEBRITY CRUISES
MASSAGE ENVY
SPRINT
DIAL
PRAISE
Great work is never a solo effort. Renée takes pride in being a trusted partner to creatives, clients, and vendors alike. Here is what some of her favorite collaborators have to say about their time working together.
ON STRATEGY
"Renee’s unique skill is taking a seed of an idea and executing something profoundly impactful for both the company and the community."
— Terri Haeberle, Partner Marketing at Apple
ON CREATIVE ALCHEMY
"She managed multiple production teams and location managers, all while protecting the creatives' time to actually create."
— John T. Yong, Creative at Apple
ON PRODUCTION
"She really excels in situations where a creative perspective and execution are needed in order to deliver a successful outcome."
— Charles Wolford, Global Production Leader at Apple
ON INDUSTRY EXPERTISE
"Renee possesses an extensive knowledge of the art industry, encompassing trends, emerging artists, and market value."
— Sarah Zwier, Managing Producer at Apple
ON BIG PICTURE
"Renee is a holistic thinker—she envisions a project from beginning to end, keeping in mind the best interests of all parties involved."
— Nora Semel, VP at Obama Foundation (formerly Apple)
ON COLLABORATION
"She's an easy-going and great collaborator... a smart, fun producer to join any creative force."
— Sam Sarraf, Senior Product Art Director at Apple
"She comes up with creative suggestions that far exceed the expected breadth of what a producer usually does."
— Antonio Marcato, Creative Director (ex-Meta)
ON QUALITY
"She doesn't just make stuff; she finds production partners that make creative better and cares about what she is making as much as the creative team."
— Tor Koloğlu, Freelance Art Director
ON LEADERSHIP
"Renee is an excellent project manager and would be a positive force for success on any project she is tasked to manage."
— Jerry Daino, EVP at XYZ